Oppo’s new R&D ‘O-Tower’ unveiled with ‘Infinity Loop’


Danish architecture studio BIG designed a new skyscraper building for phone maker Oppo. Names the O-Tower, it features an infinity loop that was designed to “connect ground to sky in a continuous loop of collaboration.” As per BIG, the building aligns with Oppo’s brand identity and vision.

Oppo's new R&D 'O-Tower' unveiled with 'Infinity Loop'

The O-Tower will be located in Hangzhou, China and is the future home of Oppo’s research and development center. This Tower will feature an open-air courtyard (that will be open to the public) that will be surrounded by the building, and it will be built within Hangzhou’s “Future Sci-Tech City”. A 10 sq km park will be built next to the O-Tower.

Oppo's new R&D 'O-Tower' unveiled with 'Infinity Loop'

Technology at its best should be a seamless extension of life. The new OPPO R&D headquarters embodies this notion, sitting with ease in the scenic wetlands of Hangzhou while negotiating between the dense urban fabric on one side and the natural landscape on the other […] It will be an architectural manifestation of an Oppo product: effortlessly elegant while elevating the quality of human life in the city”. – BIG partner Brian Yang.

Oppo's new R&D 'O-Tower' unveiled with 'Infinity Loop'

The building’s unique design will allow it to provide various sizes of floor plans and plenty of natural light to come in while also blocking 52% of solar heat. Office floors will be triple-height and share wide open spaces with the sloping shape of the building. Amenities mentions include cafeterias, conference centers, and studios.

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The central oasis and the surrounding wetland park expands the public realm into the heart of the complex, […] Each element is intrinsically intertwined forming the melted loop that is perceivable at all scales – from the urban landmark to the human experience — becoming a manifestation of the design simplicity that is an intrinsic part of OPPO’s brand. […] The adaptive louvred facade omits incoming solar glare and thermal heat gain, enhancing the passive performance of the building” – Bjarke Ingels, founder of BIG

Oppo's new R&D 'O-Tower' unveiled with 'Infinity Loop'

There’s no estimated completion date just yet. Oppo’s new headquarters building is currently under construction in Shenzhen, comprising of 4 towers, the tallest of which will be 42 stories high. Oppo’s new HQ campus was designed by Zaha Hadid and is slated for completion in 2025.

Via 1 | 2 (Chinese)

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